How to establish a website goals

How to establish a website goals

The main goal will be to:

• Provide valuable content.
• Create content that will blow people’s mind away.
• Content that people will be dying to share
• Content that will capture the imagination of other bloggers and social media

Be Thorough

• Research to create great content
• Test the waters to get great results
• Find out the kind of content people tend to read
• Find out the kind of content people will enjoy
• Get involved with Readers
• Find your own voice

Website goals  – How to create viral content.

• Authoritative – Recognise what people want and include them in your blog, no other content should compete with your content
• Entertaining – Check out YouTube videos that have gone viral.
• Hilarious – check out funny videos
• Jaw Dropping – Create jaw dropping content which should depend on the niche and audience.
• Controversial topics – Be careful, it could go against you

Some Content might not go viral, but could grow at a steady rate

How to get your content to earn the search engine’s respect?

• A blog must be naturally Search Engine Friendly
• Adequate keywords in each URL
• Complex but highly organised link structure
• Plugins that sends out lots of tags and categories for indexing
• Blogs are built for People not the Search Engines
• You must be a Unique Content Creator
• You must work hard to create a persona trusted first by people and then by machines

Website goals – The Content

• Written content is just a part of the bigger picture, you must enlarge your vision
• Visit the top blogs in your niche for ideas
• People have different ways of learning, try and create different content style
• Filled content with bullet points and some H2 tags, headings to make it scan able
• Think about readers who like text, pictures, videos and podcast

Videos

• They must be simple and straightforward
• Be genuine with your audience
• They must be educative
• The presentation must be great

Website goals – Creating Killer Video Content

• Interesting and Engaging
• Show a list of useful tools
• If you attend an event – record and post
• Your personalities must reflect in the video
• A video introducing people to your Blog

Podcast

• Must be specific
• Find people to interview
• Synergised
• Think about Radio show – it’s more than one person
• Make a list of Content ideas – huge list
• The podcast should be between 25 minutes to an hour.
• Get the Equipment – A headset with a microphone and noise cancellation.
• Practice
• Record and distribute – Sound forge, for iTunes post somewhere else and post the link to iTunes, Facebook, Twitter and your own Blog.
• Record a video of the podcast and put it on iTunes and video sharing sites like YouTube and Vimeo.

Photos

• The saying goes that photo is worth a thousand words
• 1 Photo for a 500-word post
• Photo Image should include – Alt Tags, caption, and SEO friendly file name.

Lists

• Create a list which must relate to each other, a WordPress Theme and then a WordPress plugin
• Free Resources – Gather resources in your niche into a free single reference list
• Cool – Put everything you think are cool in your niche together from funny videos to books
• Secrets – Share details that you have access to, gather things that people are looking for into a single list
• Other Bloggers – Contact bloggers in your niche for backlinks